Facebook ready for hard core?

Facebook games are played by millions of people. But "our" industry doesn't like these games. Some of these games we do not even consider to be games.

An article on techcrunch takes a view on things and is a pretty good read. Go there. Get back here when you're done.

So, there you go. Basically most games on Facebook use identical mechanics. Most games reuse whatever the big thee come up with and reiterate the same games all over again. Rarely do we see a new idea. If something new and successful appears its either cloned immediately or bought off by the cash heavy competitors.

So - what are the next steps on Facebook games in your opinion? Is Facebook ready for hard core gaming?

I might have a panel to moderate on GDC Europe about this topic so be creative - I might ask your question or state your opinion!